In this webinar we'll explore what AI agents are, how they're changing the way customers find and buy, and what your business needs to do to be ready. Helping you understand this next shift in technology, prepare your website and tools for agents, and turn AI agents into a new source of customers in 2027.

Topics included in this presentation:

• What Are AI Agents and How Are They Different 

• How Agents Work: Researching, comparing, and taking action for customers

• Agent-Ready Websites: Making your site easy for agents to understand and use

• Booking, Payments, and Actions: Preparing your tools for agent readiness

• Staying Ahead: New agent standards coming in 2027

Event Details:
Date: Tuesday, November 24, 2026
Time: 12PM Pacific
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​​An account is not required to participate in the event. Join the Hoot Host YouTube channel for the best experience: ​https://www.youtube.com/@hooth...​