Do you use customer testimonials to help sell your product or service?
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Yes, Asking couple questions can give great ideas.
I am running a hotel and I always ask questions to my corporate guests that which company they are working with and how frequently they are coming to my town?
That gives me a great idea to contact his company to settle corporate account to have all employees of that company to my hotel.
It's good to have conversation, but quickaction on the base of conversation is very important though.