The ability to look at the same thing everyone else is looking at — but see something different. I coined a phrase, "When everyone is crying a river — build a canoe." I belong to a promotional marketing forum. I noticed  that there were a lot of crying and complaining regarding "rush jobs"; people wanting imprinted product in less than a week. While everyone else was complaining about it, I decided to see what would happen if one were to embrace the situation. I... (more)