Great article Guy Stasik! Your topic is a real hot button these days for just about every SMB I encounter as a digital marketing strategist/e-commerce specialist and WordPress web designer for Mpower Web Solutions.

I recently submitted a corresponding article on Alignable (http://bit.ly/MpowerWeb10Tools4SMBs) highlighting 10 affordable (even free) business productivity apps and reputable third-party service providers I use for my own client projects. From your article, we actually share the same viewpoint that SMBs need to take advantage of readily-available resources (talent, technology, and tools) to get their marketing back on track.

I'd be interested in hearing any feedback from others here on Alignable who may be using these type of apps in their own marketing campaigns.