Generic Website Builder Or Invest In A Web Designer?

Answered by:

Rob Monti

Highly recommended
Monti Design
4 Questions answered
Answered on May 1st, 2017

My advice to prospects and customers is always this: you own a business, so you should own your business web assets.

For me, that's one of two main drawbacks of using a generic build platform like Wix or Weebly. The price point and the prospect of building your site on a DIY basis are attractive, but you don't own your site. At best, you're renting.

The second drawback is their closed and limiting nature. If you need to scale your site or expand its functionality in custom ways, you're going to run into limitations rather quickly. Better for logistics and your wallet in the long run to start with a web publishing platform that you own and can scale with your business should the need arise to ramp up.

As Aaron VN has noted, there's really no need to limit yourself to Wix or Weebly if you're set on building your site on a DIY basis. There are plenty of WordPress themes that give you front-end, WYSIWYG site builders that are just as easy to use and more powerful than what the likes of Wix or Weebly offer (I'm especially fond of the Divi theme from Elegant Themes). You may pay a little more up front to get set up, but over the lifetime of your business website you'll likely save money. And, once again, you actually own your web assets.

If you opt to bring a web designer into the loop, here are some tips to help you evaluate a potential freelance web professional and protect your business.

Best of luck to you and your business!


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