How does your company bring innovation to a conservative industry?

Answered by:

Rigy Massey

Highly recommended
Massey Funeral Home
6 Questions answered
Answered on January 23rd, 2019

The families that we serve have changing needs, particularly from what we would term traditional.  Innovation comes from meeting those changing needs of the families that we serve.

In other words, the traditional platelet that funeral directors served families does not meet the ever changing needs of families when they have lost a loved one.  Good listening coupled with the funeral directors knowledge of the tools available to them - technology being one of the fundamental tools, to meet those individual needs.

We serve families one family at the time.  Cookie cutter platelets are pretty much out the door today.


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