You can increase your revenue, without increasing number of clients! In order to increase your client base, encourage all your existing clients to eat more. When they gain weight and increase in size, explain to them that you must charge more, because they now have more area to rub. Explain to them that your fee is based upon net body surface area. There you go - same number of clients - increased revenue!
I would first say, identify your ideal or niche market. Do you have a specialty such as sports massage, deep tissue. Try to get referrals--like if they go to a chiropractor, especially one that may not have an in-house LMT, then see if that chiropractor would refer some of their patients to you. If you're real good at sports massage and that's a niche or target audience for you, talk to the management of a local gym or Y to see if you can at least hand out your info to the folks that go to the gym. Or perhaps set up a day to offer chair massages.
As always, have a good online presence, business FB page, Google My Business page & website.
Identify your ideal clients. Create referrals with people they work with. I.e: I did trade with the instructors of a hot yoga studio & they sent me people asking them about bodywork. I built my clientele that way. Also, I found an Instagram influencer who loved my effect. She did a heart-felt post & sent me at least 40 new tmj clients. The more you can pin-point your ideal clients, the easier it becomes to reach them.
I joined a local networking group of other business owners and we network each other's businesses to our family, friends and business contacts. I found that meeting others "face-to-face" is the best way to build my massage therapy client base.
Hi Eric, I have always believed in "Visibility & Credibility = Profitability", so I did alot of Net Working groups in the beginning, took my chair to fund raising events and volunteered my services and then I make sure that my clients are happy and I have a referral incentive. I also have a package deal that makes my frequent clients very happy.
What is your specialty? Check out the Art of Building a Successful Massage Practice on Facebook. A great resource for information regarding business development
Business from Jamaica, NY
Answered on Oct 15th, 2018
When you figure it out let me know. I've been trying to do the same thing.
I offer a referral program to current clients. I’m a professional member of the AMTA as well as FSTMA. I have found both associations help spread the word about me & my services. The AMTA has a downloadable pdf letter (for members) of referral for healthcare providers that can be utilized. I also have a Chiropractor that refers their patients to me, which helps. Another great way is to get plugged in with Real Estate Professionals for referralS. Volunteer work with a professional association may help people become familiar with you & your services. I hope this helps!
Answers (1-10)
You can increase your revenue, without increasing number of clients! In order to increase your client base, encourage all your existing clients to eat more. When they gain weight and increase in size, explain to them that you must charge more, because they now have more area to rub. Explain to them that your fee is based upon net body surface area. There you go - same number of clients - increased revenue!
Hope this helps!
I would first say, identify your ideal or niche market. Do you have a specialty such as sports massage, deep tissue. Try to get referrals--like if they go to a chiropractor, especially one that may not have an in-house LMT, then see if that chiropractor would refer some of their patients to you. If you're real good at sports massage and that's a niche or target audience for you, talk to the management of a local gym or Y to see if you can at least hand out your info to the folks that go to the gym. Or perhaps set up a day to offer chair massages.
As always, have a good online presence, business FB page, Google My Business page & website.
Identify your ideal clients. Create referrals with people they work with. I.e: I did trade with the instructors of a hot yoga studio & they sent me people asking them about bodywork. I built my clientele that way. Also, I found an Instagram influencer who loved my effect. She did a heart-felt post & sent me at least 40 new tmj clients. The more you can pin-point your ideal clients, the easier it becomes to reach them.
I joined a local networking group of other business owners and we network each other's businesses to our family, friends and business contacts. I found that meeting others "face-to-face" is the best way to build my massage therapy client base.
Hi Eric, I have always believed in "Visibility & Credibility = Profitability", so I did alot of Net Working groups in the beginning, took my chair to fund raising events and volunteered my services and then I make sure that my clients are happy and I have a referral incentive. I also have a package deal that makes my frequent clients very happy.
Do you have a target market; type of client you like working with?
What is your specialty? Check out the Art of Building a Successful Massage Practice on Facebook. A great resource for information regarding business development
When you figure it out let me know. I've been trying to do the same thing.
I offer a referral program to current clients. I’m a professional member of the AMTA as well as FSTMA. I have found both associations help spread the word about me & my services. The AMTA has a downloadable pdf letter (for members) of referral for healthcare providers that can be utilized. I also have a Chiropractor that refers their patients to me, which helps. Another great way is to get plugged in with Real Estate Professionals for referralS. Volunteer work with a professional association may help people become familiar with you & your services. I hope this helps!
Do you know your target market, your star client? Refine your niche.