How to find clients for web building and social media managment services?

This is not meant as a hook to offer you a service, but, rather I am seeking your advice on how to market the above type of services and find clients. Please share you thoughts on how you would like the about to work for your business. Are you getting what you need from your current provider? Thanks.

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Answers (1-8)

Try looking at private practitioners in psychology, social work, medicine, musicians. These are all people who usually need help. You could take out an add in their monthly state newsletters. Hope this helps

Hi David,

What research have you done?

How have you taken that research and put it into a plan?

How have you used the research and plan and created a system that should generate leads?

You can do the work to answer these questions or you can guess. Research and systems beat guessing every time.

Hope that helps.

Mark

PS. And probably a dumb question: What does web building and social media have to do with Manhattan Profiles Magazine?

I am one of those in need of such services but am unable to pay for it at present.

I would be looking to reach out in Social Media as the introductory pitch. Web Development is valuable, but has been vetted to a larger degree.

Having said that every business needs Social Media, but small to mid size companies are probably less likely to have devoted resources to that initiative,'

What companies to target? Start with local business that is BTC (Consumer) where strong social media presence has a more immediate impact. Restaurants,independent retail stores, service ibdustry.


I once have a problem with that but i got it's solved by the help of Mr Mark Jude and i think you people need to contact him too and talk to him about it he can be an help to you people, contact him on [email address]

The answer to your question is to always go to social events to meet business minded people that is also looking to network there sales services or financial opportunities with other's that look forward to there guidance.

I will check with the how needs of my contacts can be addressed.

Thank you

Keith

Hi David,

I started my business approx. 2 years ago and was asking the same questions. My business grew from 1 client to over 15 in 2 years. I failed, I learned, was challenged and am still trying to grow and prune my business. As always, one of the most important question that small businesses ask is, how to get new clients?

Based on what I have learned through these 2 years, I will share my recommendations on the following:

1. Rank high in Google's local 3 pack and organic search results for your targeted keywords. This is not always easy and can take a ton of time (esp. if your website is new and has no history or recent SEO strategies) and consistent effort, but if you can do this, then you will have clients calling you. You will need a solid local SEO strategy for web building and social media management.

2. Any clients that you do get, produce great work and then provide some kind of incentive to get them to refer your business to people they may know that could benefit from using your services. For all of our current local SEO clients, we provide a 10% residual commission to all referrals that become a client of ours and invests monthly with us in their online marketing strategies, see example here: http://organiclicks.com/referral-program/. This helped our business grow tremendously with being so small starting out. They get a discount on their marketing budget by telling their friends, so why not?

3. Network, Meet People and Tell Everyone about your business. Reach out to friends, colleagues, associates, and etc. Tell them what you do, show them results, and mention incentives for referring. Go to meet-ups, networking events, trade shows, do everything you can to get in front of the right people. You never know who you will meet that can help your business. Don't push your business, but genuinely build relationships to see if you can help their business and positive things can happen.

4. Find people that you can partner with that doesn't provide the same services as you. You can pass clients to each other. This helped us tremendously with those types of relationships and passing work to each other.

5. Find sales people that are in front of business owners. Find the sales reps that have great relationships with them. For example, I personally worked out at the gym, established a relationship with someone who was working out there as well, come to find out this person is connected to 50 local businesses in the area, services them every month with telecommunication business needs and we started working together as a referral incentive. Sales people are always looking to make more money!

6. Create valuable content online. You may not get a huge return for client acquisition but your expertise will be noticed and could attract the right client. Blog on your website about industry related topics, blog on other websites about industry related topics, create videos on industry related topics, hopefully you get my drift by now. Be consistent and it will pay off as we post this type of content on social media, YouTube, LinkedIn, etc. consistently and we get people now asking all the time about online marketing.

Lastly, we did invest in cold emailing business owners, they conversion rate was very low. Not to say it can't work, but I would recommend niching your business if you want to pursue cold emailing or cold calling. If you niche yourself and show results for similar businesses, that can help you stand out and close more client deals. Business owners are sick of getting cold emails and calls I can assure you, so give them a reason to pay attention to what you are doing.


Hope that helps!

Lamar Hull

Charlotte SEO Expert

http://organiclicks.com/

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