About Us

A bit about me: Lauren Shepard is a small business expert specializing in profit retention & time saving solutions, while educating entrepreneurs on economic sustainability and how to make money, move money, manage employees and engage customers. Adding to this, each client benefits from Lauren’s 20+ years marketing expertise.

With the backing of Heartland, a public, Fortune 500 company with nearly 1,000,000 entrepreneurs, Heartland provides complete, “human-centered” technology to support, run, and grow sustainable businesses.

Lauren oversees millions of dollars processed through several payment channels. She takes a big-picture consultative approach. You’ll find she listens about all aspects of your business and matches your pains to her solutions and sphere of very vetted partnership resources.

“It is only through the cultivation and care of strong relationships I have enhanced my professional growth affording me to meet client and partner expectations, as well as abiding by Heartland’s mission: Entrepreneurs Respectfully Serving Entrepreneurs”.
~ Lauren Shepard

With partners surrounding her, Lauren offers value-add, best in class internal and external capabilities for: capital, payroll, HR, and merchant services, customer intel and marketing programs, as well as tax incentive opportunities, EIN credit guidance, and so many more.

Heartland and Lauren have the tools you need to help you respond to market changes while staying competitive. As a “one-stop facilitator”, Lauren allows you to focus on what you do best --building a remarkable business, instead of managing the daily grind.

For more information:
https://laurenmayoshepard.wixsite.com/pro-biz-s...
Lauren Shepard, 813.760.7604, lauren.shepard@e-hps.com

ABOUT HEARTLAND:
Heartland is a $15b, Fortune 500, public business solutions company. For over 30 years now we've been the ethical provider for: payroll, HR, merchant services, POS, lending, and so much more. There are only a handful of DIRECT processors out there, and we score higher than any other payroll software on price, ease of use and customer care. Every business accepting credit cards might roll their eyes when they hear what I do...."merchant services - oh no". But, I am not your 'typical' agent out there. I'm a W2 employee with a vested interest in your success. I know business consulting. I'm not a salesperson who signs and leaves you. You will receive white glove service. And, I have a background of 25+ years of marketing expertise. Call me today at 813.760.7604, email: lauren.shepard@e-hps.com, or click on this link to set a quick call!
https://laurenmayoshepard.wixsite.com/pro-biz-s...

How We Got Started

I have a personal distinction that separates me from the unethical business consultants out there. I KNOW how to promote your business through years of marketing expertise. I too was a business owner. After years of owning Mantra Creative, Tampa, FL, I decided to extend my services to help with consultative vendor services for my clients. Now, I have a full realm of vendor services I offer, as well as a sphere of vetted business references to introduce you. Let's get started together! Call me today at 813.760.7604, email: lauren.shepard@e-hps.com, or click on this link to set a quick call!
https://laurenmayoshepard.wixsite.com/pro-biz-s...

Products & Services
Contactless Payments by Heartland small business sustainable solutions
Is your business prepared to offer contactless technology to your customers?  Along with traditional credit card processing tools: virtual termi...
Online Payments by Heartland small business sustainable solutions
Along with online ordering for restaurants, online shopping for retail, and bill pay, check out this new product designed for privately owned home ...
Payroll & HR Services by Heartland small business sustainable solutions
For the last 30+ years, we've offered robust payroll and HR software like Heartland Hire...contactless on-boarding of new hires, but check out this...
Recommendations Given (41)
"If you're a small business looking to better understand the benefits of getting away from..." Read more "If you're a small business looking to better understand the benefits of getting away from personally guaranteeing EVERYTHING and receiving a good education on the benefits of utilizing your EIN instead, you'd be in great hands with Tim Rush! "
"So, you won't find a more unique, experienced team at Done Right Landscape! Nowadays it seems..." Read more "So, you won't find a more unique, experienced team at Done Right Landscape! Nowadays it seems hard to find honest dedication out there you can depend on. And Bruce's philosophy of GIVING BACK is refreshing. If you read his profile here, you'll see he's all about relationships and communication. That's the reason he'll take any job, big or small and provide the same personal attention you deserve. He'll LISTEN and learn your style and customize with solutions second to none. Your home or business is your personal impression to the public. Bruce enables your vision for positive change! Be sure and read his "7 ways to build relationships with his customers" and you'll quickly understand what Bruce and his team is all about. With the expertise and keen, creative eye, you'll be in the right hands with Bruce. And he'll get it RIGHT the first time! What more can you ask for?"
Recent Activity

Lauren from Heartland small business sustainable solutions Answered this on April 21, 2022
Make it more about the value you offer, rather than cost. I always bring it back to their business... I say "is the product or service you offer all about price? You're more than that right"? Perhaps offer a 'bulk' discount or referral program? (more) Make it more about the value you offer, rather than cost. I always bring it back to their business... I say "is the product or service you offer all about price? You're more than that right"? Perhaps offer a 'bulk' discount or referral program?

Lauren from Heartland small business sustainable solutions Answered this on April 21, 2021
I have the perfect source for any cash need. I've highly vetted my source and I (and my clients) have the utmost confidence in him for any cash flow need as well as consumer financing and so much more. Please call me to discuss: 813.760.7604. (more) I have the perfect source for any cash need. I've highly vetted my source and I (and my clients) have the utmost confidence in him for any cash flow need as well as consumer financing and so much more. Please call me to discuss: 813.760.7604.
1 Reply

Lauren from Heartland small business sustainable solutions Answered this on February 01, 2021
It's very important you choose a POS system that matches your exact needs and budget. In saying this, it also makes good business sense to go with a DIRECT credit card processor that integrates with the POS options you'll have. Choose someone that has expertise in both and is a business... (more) It's very important you choose a POS system that matches your exact needs and budget. In saying this, it also makes good business sense to go with a DIRECT credit card processor that integrates with the POS options you'll have. Choose someone that has expertise in both and is a business consultant - a W2, full time employee who has a vested interest in your success. Some models are 'agent based' and may not have your best interest in mind. I suggest someone that will provide the personal attention and customer CARE you deserve and will pick up when you call. I'm here if you would like to talk options: 813.760.7604. Lauren.shepard@e-hps.com

Lauren from Heartland small business sustainable solutions Answered this on January 06, 2021
I watched all the way through and it was terrific Martin and Jane! Thanks so much for your wonderful wealth of knowledge and guidance. I'll be following @ your Facebook page as well. I picked up several tips along the way I didn't know about Alignable.  I wanted to share my FREE contact sphere... (more) I watched all the way through and it was terrific Martin and Jane! Thanks so much for your wonderful wealth of knowledge and guidance. I'll be following @ your Facebook page as well. I picked up several tips along the way I didn't know about Alignable.  I wanted to share my FREE contact sphere of very 'vetted' small business resources with the Alignable community. I have added this to my profile here on Alignable. I encourage you do the same. We all want to be that one-stop source for good services our clients can use.  I've developed these relationships very carefully throughout many years. Some of which are here @ Alignable.  I am here to help the Tampa Bay area and across the country with free vendor resource connections. Please see here attached and reach out to me if you'd like to connect with any on this list. I work with these credible partners of mine each day. Offering to my clients - they are very happy! Feel free to offer to your clients.  Call Lauren Shepard, 813.760.7604. Or, if you'd like to discuss, click here and schedule a time for NEXT WEEK please. calendly.com/lauren-shepard
1 Reply

Lauren from Heartland small business sustainable solutions Answered this on September 25, 2020
Being that referrals and good sources for my clients are of utmost importance to my business solutions, during this pandemic connecting with new partnerships was a challenge. But using ALIGNABLE I was able to connect with most of my new solutions partners for my small business clients. Here's a... (more) Being that referrals and good sources for my clients are of utmost importance to my business solutions, during this pandemic connecting with new partnerships was a challenge. But using ALIGNABLE I was able to connect with most of my new solutions partners for my small business clients. Here's a list. Thanks Alignable!  Connect w/me if any interest you. 813.760.7604.  A super knowledgeable tax incentives company: finds tax credits you may not know about. . A tremendous lending source: cash flow subject matter expert. Any cash need.  . A Tampa community bank endorsing us: personal service not like any other. . A mega smart financial planner: let him show you the way to financial stability. . A very talented web developer: to assist with your site and more. . A renowned full service marketing firm: SEO, social media and more. . A sharp Tampa Bay Spectrum representative: commercial services over and above. . A marketing savvy Valpak rep: let her help drive traffic to your door! . A multitude of POS dealers: retail and restaurant options from Heartland and more! . A payroll and HR expert: Heartland's product outshines any other software. Find out why.

Lauren from Heartland small business sustainable solutions Answered this on June 12, 2020
The answer is: tying your credit card acceptance with a robust marketing & analytics program that includes customer intel directly from every card swipe or dip... see demographics, geofencing, competitor intel and so much more - you'll be able to intelligently strategize to drive traffic back... (more) The answer is: tying your credit card acceptance with a robust marketing & analytics program that includes customer intel directly from every card swipe or dip... see demographics, geofencing, competitor intel and so much more - you'll be able to intelligently strategize to drive traffic back through your door. Accepting invites to connect here/please reference this program. Or simply call Lauren Shepard: 813.760.7604. 

Lauren from Heartland small business sustainable solutions Answered this on April 24, 2020
I engage with my referring partners on a weekly basis. I ensure they see email blasts about Heartland's small biz solutions - redeveloped and crafted specifically to fit needs during the pandemic crisis. I've asked they communicate to their clients. I'm also sending these same offerings to my B2B... (more) I engage with my referring partners on a weekly basis. I ensure they see email blasts about Heartland's small biz solutions - redeveloped and crafted specifically to fit needs during the pandemic crisis. I've asked they communicate to their clients. I'm also sending these same offerings to my B2B clients, so they can communicate how I can help their clients. In addition, I am constantly communicating with any external COI (center of influence) in my community. This includes here @ Alignable. I also have internal partnerships here at Heartland to work together as a 'power team' to help our mutual clients and prospects. I'm offering help in any way to assist with the financial health of small businesses to ensure they survive through this 'new temporary normal'. 

Lauren from Heartland small business sustainable solutions Answered this on December 05, 2019
Paypal. I have the expertise to know why... (more) Paypal. I have the expertise to know why...

Lauren from Heartland small business sustainable solutions Answered this on May 04, 2019
Interesting....yes I agree, outsourcing makes the best sense for sure. How about credit card processing? Who do you use? (more) Interesting....yes I agree, outsourcing makes the best sense for sure. How about credit card processing? Who do you use?

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