Can you give feedback on our updated website?

Wordpress sites are easy to work with, but hard to rank well on Google. It is why I hand code all sites for my clients.

Good luck to you and your business!
-Robert

Hi John. I do have a few suggestions that may help a consumer have a better user experience. (Please take the following suggestions as constructive only, not meant to tear apart your progress!)

On your home page, the first thing I noticed is that I do not see your logo in the upper left or right corner. The above screen shot shows what a consumer or business would see if only viewing your site on a mobile device. There is a lot of empty space there at the top, which could instead be used to feature your business services.

The text in this first area is very large, and consumes a lot of valuable "prime real estate" which is what developers call the area above the fold (before people have to start scrolling down...). This area of a home page should generally contain important information about the services your business provides, enough so that people continue to scroll down to learn more. Additionally, while the angle color block areas add some visual interest, some additional "padding" of white space near the bottom of the first pink section could help visually separate the information for an easier to read/look at space.

Closer to the bottom of the page, your social media icons seem disproportionately large and again there is no padding in that particular section, so the sections run into each other. This makes the text below hard to read as it crosses the pink and white background.

Below that I might suggest trying a 3 column layout instead of stacking the text headers and information. 

On your blog page, again this text is very large. I might suggest bringing the font size down to 18px-24px. You currently have it set at 54px. Maybe include a featured image with each post to help break up the space there.

Also, I notice when I visit your blog page, the navigation system disappears. If I were on your site and wanted to return to your home page or another page within your site, I would feel stranded as a viewer.

On your Promotional Products page, I am not sure what is going on here, but as a regular person visiting your site, I would generally expect to see examples of products you carry/offer with some brief information describing them. I did click on the button and am now on a different site that seems very organized and easy to navigate! 

Your printing page has some text issues on placement also.

Your about us page has a missing image asset also. The dreaded blue box with question mark appears instead. (The imagery on several pages is missing like this (price quote etc.) 

I hope this critique helps some. As I said, I do not mean to tear apart your progress, but instead hope to inform in a useful way how you can improve things to make a better impact to your potential business leads. I would also suggest that you move the social media icons up to the top header area, or the footer for easy access as you often see on many websites nowadays.

Lastly, as a business providing a service, I would recommend placing a call to action on every page of your site. Perhaps reducing your font size throughout the site will help to better balance things visually, as well as font placement and padding features in the CSS code.

If you would like help with any of these suggestions, I could be available to do some tweaking on it for you. (I saw in your code that you are working on a wordpress platform which is the bulk of what I generally work on) I can also provide you with the name of someone who could help you with SEO. (I would recommend adjusting the visual elements first though so that when people do reach your site, they can easily find what they are looking for!)

Best of luck to you in business and your new site!

Robin Mckim

I know how much work goes into developing a website so I hate to have to deliver a "less than wonderful" review here. As a designer of websites and marketing materials for businesses for many years I find your site somewhat primitive. It looks like a site that may have been created 10 years ago. The spacing, hierarchy and use of images leads me to believe that it was created without a professional (and experienced) designer. Not to say that every site needs to be high level and professional looking, and of course costs are part of the equation, but human beings are generally A) impatient and B) judgmental. They will make a very quick decision on whether to trust a company by the looks of their website. Sorry. I don't think your site presents your business as well as it might. 

This site needs a designers help, especially on mobile. I'd say look through it on your phone. The sharp angles make it look broken and a lot of spots with large text screaming at me. The design needs help.

As for that WordPress comment above about being a favorite for Chinese hackers... All US sites are a favorite for Chinese hackers. 

Now sometimes WP sites can be setup on insecure web hosting platforms like Bluehost and default usernames can be left in, but if your web person is good they are backing up and maintaining your site.

I see a LOT of things that I would address but I have been told I am very particular so my my findings may not bother you.

There are issues with your layout. Even though it looks like the site is responsive there is a glitch somewhere because it's always showing a horizontal scroll bar. I have the suspicion it's due to the sizing of some of the rows because some rows span the full width of the screen and others appear to have equal left and right markins

No consistency with the overall color scheme. I suggest you create one based on the colors in your logo

The images displayed below your promo bar are not consistent. At the very least they need to be the same size

Do not mix capitalizing titles with ALL CAPS. Why is "TECHNOLOGY" in caps?

Of your Social Media icons/links, only Facebook is working properly

Alicia and Amber are the faces behind the business - make the photos larger and consistent. I like Amber's photo because it shows the face and is nicely cropped. Alicia's looks like it was taken by another person

The white box around the map is redundant and breaks up the design, making it very cluttered and boxy. Fill the entire space with the map to make it larger

Avoid using stock images because they make your site/business appear generic. Use photos that are specific to your business and take them yourself

Basic SEO tags are missing

Navigation... yikes!

I don't even know what to say about your blog page....

And these are just my initial comments. There are so many issues it makes me feel no one on your end even bothered reviewing it before asking the community for help.

If you paid a professional you should ask for a refund. If I were you I'd take it offline and fix it because it does not reflect well on you. I could be very nice about my comments, trying to make you feel good about the site but I believe people on here are looking for honest and helpful feedback.

Hi John,

I have looked at your new website on my mobile phone. Here is my feedback.

In the mobile vertical held position, see my comments below. I am seeing mostly spacing issues.

Your blue color company logo looks out of place and appears to be falling down onto the text. It looks almost as though it is over laying onto the text.

Your company logo should be higher up on the page and should have consistent spacing below before any text.

The red accent color in my opinion could be a better red or even a deep orange similar to map location marker or the orange in the google plus icon color to complement your logo. The current red appears as though it is faded on mobile phone

I think a navy blue color instead of the black background would better complement your logo. 

The section with headline and global image for, “ A World of Printing and Promotion Products” in my opinion should be centered.

The promotional eCommerce bullet point products below that headline have too much space above them and are getting cut off an the bottom of that section. You may need to add a section padding spacing below that bullet point text.

The “Get in Touch” section has inconsistent spacing above and below the form. In my opinion, it would look better with a little less margin on top and the same spacing for margin at bottom.

The promotional products of the month 10% discount section should have even padding spacing above and below the text.

The products listed below the promo products announcement should be centered horizontally on mobile device.

The testimonial section has inconsistent spacing throughout that section and is missing som beginning and ending quotation marks.

The very bottom section has inconsistent spacing as compared to all the other sections. The text looks like it was squeezed in with very small spacing to the left and right side of the body text. Again the black background through would look better in a deep blue

The social media icons would look better even Eli distributed horizontally with no black background behind them. 

In the mobile horizontal held position, here are my comments:

Needs quite a bit more work if you want your site to be fully responsive on all devices. I have not checked your site on the desktop computer.

I sincerely hope these comments are helpful.

Leah Ligotti, Graphically Speaking

To my taste, the layout is inelegant.  Some pages have too much information and should be broken up.  Different parts of the same page have different backgrounds, but I don't see the logic in the variations.

Your about page is literally hard to read. The text is all centered, and the spacing is uncomfortable.  White on black is harder to read than black on white.

One of your navigation links is file upload.  No first time visitor is going to use it, nor should you want one to - you should have a relationship first.  Besides, a file upload utility needs to have very good security because it is easy to hide malware in an innocuous looking file.  On the other hand, enabling clients to send you content this way is both a very valuable service and a cost saver for you.  Therefore you should promote it on the site, but only make it available after you have a relationship, and behind a password.  You should have different passwords for different clients, so you have a way to track who used it if there is a problem.

By the way, you should have included a link to your site in your request.  Don't make it unnecessarily hard to give help.

Obviously, art is subjective and I want to answer this as an opinion based answer only. I personally feel like you've started off the website with too much words instead of letting images speak for themselves. You can still have the "...since 1988" info but I think start off with some portfolio images. Also, don't "downplay" the user experience of the website. 

The website is pretty basic. If you are going to use Wordpress and one of its template, make sure you have a plan in place. Design should flow throughout the website. Branding is also important, it needs to have a strong presence on the website. You have a lot of work ahead.

Hi John, I don't see any problem with the amount of information in your page, as long as you include relevant content ( including keywords, researched keywords ) for your clients. If you were to your site as a client and you want to buy something you are offering, would  the information you are providing useful ? Is it easy to find where to click? Is it organized aesthetically? This is a common error we as a business owner tend to make, trying to do the job of others trying to save some money, but generally we are doing it wrong, I don't want to be impolite, but that's the truth. I don't do what I don't know how to do it, or at least not what I could learn with some Youtube videos and think that I learned to do it. Everyone knows his work, and the good ones knows it very well. I'm not a CPA, that's why I don't do my bookkeeping.. I recommend you to leave it like this and find a professional to help you do it right.