Two ways. Sampling our cakes and/or dishes is the best way to build new customer followings. Once you have built that trust, your existing clientele will be open to any new offerings you make available. We also rely on guest reviews on review sites which help draw in clientele from a expanded distance from our home base.
Free educational booths at markets, (cupping, beans, etc) accompanied with tasting and small sample packs and your media/ contact swag bags. Bring in professionals to speak/engage piten
Hi Tim, since we supply coffee to businesses, we have sample bags of different coffee's and I go in to the business with our sample bags of coffee and ask for the person that makes the decisions on the coffee. Sometimes I will call first and ask if I can drop off our samples and talk to them for 5 minutes about what we offer. It works out well both ways. Good Luck! A great resource is Reference USA. It tells you everything you want to know about the potential customer. If you would like more information on this, let me know and I will tell you how to access it.
I tell them my story and give them some to try. My beef usually sells itself and people love our story and mission. I try to get people to come to the farm to see what we do - once they have interacted with the animals they feel invested and know I have nothing to hide and my story is my reality. If your beef doesn't sell itself then you have to rely on price and/or delivery - talk that.
thank you everybody. I am having more issues reaching new wholesale customers, Portland Oregon is a tough Market. What you all are suggesting are things I am currently doing. All of them are accurate. I need to continue sampling, showing people my products, and proving to them that I am worth the time. Thank you for all of your input.
A lot of my customers are chefs and they are always short on time. So...I lay out the attributes of our product and inquire as to what they are looking for. Because we're so hand's on from farm to table, we can usually come up with a solution for a new menu item.
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Answers (1-10)
Two ways. Sampling our cakes and/or dishes is the best way to build new customer followings. Once you have built that trust, your existing clientele will be open to any new offerings you make available. We also rely on guest reviews on review sites which help draw in clientele from a expanded distance from our home base.
Free educational booths at markets, (cupping, beans, etc) accompanied with tasting and small sample packs and your media/ contact swag bags. Bring in professionals to speak/engage piten
We are both a supplier and retailer. I typically network in associations to find potential business and make cold calls.
Hi Tim, since we supply coffee to businesses, we have sample bags of different coffee's and I go in to the business with our sample bags of coffee and ask for the person that makes the decisions on the coffee. Sometimes I will call first and ask if I can drop off our samples and talk to them for 5 minutes about what we offer. It works out well both ways. Good Luck! A great resource is Reference USA. It tells you everything you want to know about the potential customer. If you would like more information on this, let me know and I will tell you how to access it.
Hi ! Tim
We are a restaurant so food suppliers contact us
I tell them my story and give them some to try. My beef usually sells itself and people love our story and mission. I try to get people to come to the farm to see what we do - once they have interacted with the animals they feel invested and know I have nothing to hide and my story is my reality. If your beef doesn't sell itself then you have to rely on price and/or delivery - talk that.
thank you everybody. I am having more issues reaching new wholesale customers, Portland Oregon is a tough Market. What you all are suggesting are things I am currently doing. All of them are accurate. I need to continue sampling, showing people my products, and proving to them that I am worth the time. Thank you for all of your input.
It starts with a relationship. 1st things 1st. Buy something. Always give samples. My coffee sells it's self.
Tastings are nice- potential customers deserve to taste your product prior to committing
A lot of my customers are chefs and they are always short on time. So...I lay out the attributes of our product and inquire as to what they are looking for. Because we're so hand's on from farm to table, we can usually come up with a solution for a new menu item.